social media marketing

Topics related to social media marketing and how to build engagement online.

April 17 2023

My History as a Social Media Marketing Manager

Katherine Krige Freelance Writing self-employed, Social Media, social media marketing 0

My daughter just got home from school and we chatted for a few minutes about her day. As she is headed to university in the […]

May 20 2021

Building a Presence with a Website

Katherine Krige Writer's Life business marketing, business presence, social media marketing, website, website design 0

Having a blog is an excellent way to update your followers on what you are doing, services and/or products you offer, not to mention establishing […]

February 24 2021

2021: The Year of Forward Motion —Keep Going!

Katherine Krige Writer's Life motivation, online presence, online shopping, small business, Social Media, social media marketing, website 0

You survived 2020, but 2021 feels like it is just getting harder. Keep going. Personally, professionally, emotionally; whatever it takes.

For those in small business, now is the time to reinvest in your business and take a look at how to help your business survive and thrive. What will take you into the future? A hint—go online…

January 28 2020

Reputation Management: How to Handle a PR Disaster

Katherine Krige Social Media London ON, reputation management, Social Media, social media marketing, social media strategy 2

Yesterday, I happened across a marketing stumble made by a local restaurant. Stobie’s Pizza is a local pizzeria located in downtown London. They are a […]

November 5 2019

It’s About Time…

Katherine Krige Writer's Life consistency, quality content, social media manager, social media marketing, time management 0

Autumn is always a busy time of year for me. Between back to school, back to routines, birthdays, and holidays, life ramps up. Work usually […]

October 11 2019

Giving Thanks for Social Media Marketing

Katherine Krige Social Media, Writer's Life self confidence, social media manager, social media marketing, working from home 0

A year and a half ago, I hit a wall. A social media marketing client of mine gave me notice. Work from other clients was […]

May 28 2019

How to Use Facebook Hashtags

Katherine Krige Social Media branding, Facebook engagement, hashtags, social media marketing 0

In social media marketing, being helpful is key. Be real and accessible, strive to educate and entertain, and build communication to make your company relevant […]

October 22 2018

Client Communication: The Key to Connection

Katherine Krige Writer's Life client care, Communication, Social Media, social media manager, social media marketing 0

October is always a busy month. Between Thanksgiving, birthdays, and the settling back in of routines, I find my calendar usually booked with personal stuff. […]

May 30 2018

A Question of Time: How Often to Post on Social Media

Katherine Krige Social Media frequency of posting, how often to post on social media, Social Media, social media marketing 0

How often should I post on social media? This is a question that many small and big businesses alike ask themselves. Unfortunately, the answer isn’t […]

silhouette of a tree in front of a moon and stars

January 30 2018

The Art of Content Creation

Katherine Krige Social Media content creation, content curation, Facebook, Facebook marketing, quality content, Social Media, social media marketing 1

Content Creation Content Creation is a term I use freely, but recognize that not everyone knows what it means. In fact, I know when I […]